FAQs of MBA
Page - 5
The opportunities in Sales
and Product Management are vast. However, most organizations prefer their
trainees to have sales experience before joining product management.
Advertising and Market
Research are service sector activities.
India has a large number of small agencies, and a few large agencies, often with
foreign tie-ups. Most of the large and professional market research agencies are
divisions or subsidiaries of advertising agencies.
The companies that recruit on
campus are usually from industries such as: -
FMCG (Fast Moving Consumer
Goods): Procter & Gamble, Unilever, GlaxoSmith Kline, Pepsi, Nestle, Johnson
& Johnson, Marico, Heinz, etc.
Consumer Durables: BPL,
Blowplast, Godrej & Boyce, Maruti Udyog Ltd, Whirlpool, etc.
Advertising & Market Research
Agencies: HTA, O&M, IMRB, ORG MARG, Lintas, Leo Burnett.
14. Finance as
a Career Option
MBAs specializing in Finance are
concerned with the efficient use of the organizations' capital resource - Money.
They are trained in financial planning, decision-making and control, corporate
finance, project finance and investment analysis, merchant banking, equity
analysis and research. Specialized areas include portfolio management, issue
management, treasury management, international finance, retail banking.
Finance specialization will open
opportunities for you in the following sectors: -
Banking: Most banks carry
out Consumer Banking, Investment Banking, Institutional Banking. These cover
individual accounts, management of securities and lending to corporate clients,
respectively.
Merchant Banking: It is
focused on public issues to raise capital required by organizations.
Non-Banking Finance: It is
of two types. One through small privately run organizations focused on hire,
purchase, leasing. Two, specialized public sector institutions concentrating on
shipping, housing finance, venture capital, etc.
