NEN-Kaybase Present
Marketing Strategy Contest
March 03, 2007
About the
Event
NEN-Kaybase Marketing Strategy
Contest is being organized by Knowledge Base (Kaybase), a Market Research &
Consulting firm based in Chennai, along with NEN (National Entrepreneurship
Network - www.nenonline.org).
The competition has already started and entries have started pouring in. The
grand finale is on 3rd March 2007 in Chennai. Prominent personalities from the
corporate world are judges for the event.
The event is about a live case
study involving "Fun&Focus - An Online Magazine for Kids & Curious Adults".
The contest is to present marketing strategies for this online product. The best
marketing strategy presented by students from NEN member institutes will win
prizes.
The context asked for
participation only from NEN member institutes from Chennai, Coimbatore, Trichy &
Erode. Maximum of 2 teams per institute (team comprising 5 students only) were
allowed. Only PowerPoint Presentation entries were accepted - not to exceed 15
slides. Last date for entries is 28th February 2007, by 12.00 pm. Participants
also sent the presentations through CDs.
Five teams will be selected to
enter the final round. They will have to present their strategies before
prominent judges, on 3rd March 2007 at Chennai (venue and timing are given
below).
Venue
Bhagirathi Hall,
Institute for Financial Management & Research (IFMR),
24, Kothari Road,
Chennai-600034 (Tamil Nadu).
Final Round Timing: 10:00 A.M.
NEN - National Entrepreneurship Network - www.nenonline.org
Kaybase - Knowledge Base - www.kaybase.com
Contact
Details
Pradeep Gangadharan,
Knowledge Base.
Telephone: +91-44-42030989/90
Mobile: +91-98406-09356
E-mail: [email protected]
Websites: www.kaybase.com / www.funandfocus.com
